County Mall was a client of Zerofiftyone for almost as long as Martin Rowsell was employed with the agency and during that time he was involved inseveral design pitches which saw them retain the contract twice. The most recent of these was won with Martin's design chosen to be worked up.
Having key events lined up for the year meant coming up with ideas for about ten different ads. A photo shoot was arranged, models hired and Martin art directed the whole shoot. A couple of the finished adverts are shown here.
Also shown here is a magazine style leaflet design and also examples from an advertising campaign that was turned down but which we feel would have looked amazing if it had gone ahead.Designed by Martin Rowsell whilst under the employment of Zerofiftyone. Copyright © Zerofiftyone Media Ltd.